8/30/09

Ikea's New Font - Verdana


According to a recent NPR article, after 50 years of using the font Futura, Ikea has changed their font family to Verdana, creating a bit of a backlash in the design-conscious world. The company's spokesperson explained that the change was in an effort to reach people via digital and printed media. Therefore, Verdana was a more cross-platform font option, due to its legibility on screen and paper.

I say, "Bravo, Ikea. Bravo!"

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